The Association, Goodbye Columbus Soundtrack: Goodbye Columbus

The Association is a pop music band from California, during the 1960s, they had numerous hits at or near the top of the Billboard charts. On June 16, 1967, The Association had the unique honor of being the first act to perform at the Monterey Pop Festival.

The group's winning streak continued with their next single, "Never My Love", written by Don and Dick Addrisi; it went to #2 in Billboard and #1 in Cash Box in October 1967. It became the group's only double-sided charted record as its B-side, "Requiem For The Masses", made a brief showing on the Billboard chart. Like "Cherish" and "One Too Many Mornings", "Never My Love" had a vocal arrangement that was provided by Clark Burroughs, a former member of the Hi-Los. "Never My Love" has been accredited by BMI as the song with the second most US airplay in the 20th century.

After rejecting the recording of an entire cantata written by Jimmy Webb, which included the song "MacArthur Park", the group, in early 1968, produced its fourth album, Birthday, with Bones Howe again at the controls. This album spawned "Everything That Touches You", the group's last Hot 100 top 10 hit, and the more experimental "Time for Livin'", the group's last Hot 100 top 40 hit. Later that year, the group released a self-produced single, the harder-edged "Six Man Band". This song would also appear on Greatest Hits, released in November.

In early 1969, Jules Alexander returned to the group, which now made The Association a seven-man band (they acknowledged by changing the title and lyric of "Six-Man Band" to match.) The first project with the seven-piece band was music for the soundtrack of Goodbye, Columbus, the film version of Philip Roth's best-selling novel. John Boylan, one third of the unknown Hamilton Streetcar, and who would become one of the most important record producers of the '70s and '80s, worked with the group on the soundtrack and stayed on board for the next album, The Association.